The outcome of the project: Products

Project Products - No 1

Name
Web Fair School

Product description
A web-based learning and training package: “ using trade fairs as an effective marketing tool”. The product provides the target groups with the means to plan and implement an effective goal and customer-orientated fair campaign in a competitive, time-saving and cost-efficient way.

Target groups
SMEs: managers, owners and employees
Vocational training institutions: students and teachers

Training methods
Distance learning, group learning, face-to-face

Project Products - No 2

Name
Learning and training methods. A learning and training method –module to train teachers and tutors for the specific need of distance learning systems.

Product description
The product is the synthesis of:
- the development of the web-learning process (the objectives being the goals to learn)
- the development of the web-learning environment (to meet with the objectives to learn)

Target groups
SMEs: managers, owners and employees
Vocational training institutions: students and teachers

Training methods
Distance learning, group learning, face-to-face

Project Products - No 3

Name
Web learning and training environment

Product description
Blended  learning and training module – using either a cd-rom based system or a distance-learning system. The training module represents the information and interaction level of the web-environment. It consists of the necessary learning steps, theoretical information, a process model for fair participation, testing procedures, success measure, forums for communication, etc.

Target groups
Vocational training institutions: students and teachers

Training methods
Distance learning, group learning, face-to-face

Project Products - No 4

Name
An electronic web-based documentary portfolio-method used during the learning process when implementing fair participation.

Product description
A description of the learning process.
The integration of the electronic portfolio method is a method to document the learning process. The aim is to learn to build a flexible web-based portfolio of the experiences of the fair participations. The obtained lessons of the company will be stored in the portfolio for future use.

Target groups
Vocational training institutions: students and teachers

Training methods
Blended and self learning, distance learning

Project Products - No 5

Name
Training the trainers for Web Fair School

Product description
A web-based problem-based training package on the subject of using trade fairs as an effective marketing tool.

An electronic training guide including guidelines for:

• effective use of the learning platform (technical guidelines)
• web-pedagogic relevant for the purpose (including how to support interaction and sharing within and among the participating groups)
• portfolio documentation method
• the application of the theoretical frameworks for integrated marketing theory and customer relationship management to fair planning and participation processes
• process models for learning through real-life projects
• suggestions for the effective use of information sources, of the materials within the package, of exercises and tests etc.

Target groups
Vocational training institutions: students and teachers

Training methods
Blended and self learning, distance learning

Project Products - No 6

Name
Vocabulary for web-learning

Product description
A database of terminology used throughout the learning process. It contains terminology regarding trade-fair marketing and distance learning.

Target groups

• SMEs: managers, owners and employees
• Vocational training institutions: students and teachers

Training methods
Blended and self learning, distance learning

Project Products - No 7

Name
Process Guide for problem-based eLearning projects in real environments: Case Web Fair School

Product description
The guide is aimed to be used with similar projects in future.
It comprises the process model  with step-by-step analysis of the different stages of the project,
the experienced difficulties and the practical knowledge gathered from the project.
It also contains check-lists for similar tasks that have been developed throughout the project.

Target groups
Vocational training institutions: students and teachers

Training methods
distance leaning, group learning, face-to-face